Communicating the value of destinations may very well be as simple as advertising the easiest and most unusual facets of a society, or as elaborate as looking to attract site visitors back again to a rustic by using a tarnished name or landscape damaged by climate or political unrest.
The normal Norwegian shoe fabricant, ALFA, defines their mission to contribute to better hiking experiences. In 2016 they hired one person to wander for one calendar year, in mission to encourage people to an Lively Life style.
Connect, tell and encourage Enel's sixty five million clients globally. Partnering with world-wide manufacturer expertise agency Enormous, Enel introduced 13 new Internet sites for the manufacturer together with a new corporate internet site, Enel.
In the current atmosphere of escalating political polarisation, willful disinformation and also a disaster of belief in community institutions organisations and corporations alike, it has not been more critical that government agencies and parties converse to interact with voters, communities, and folks.
This EEA classification celebrates excellent PR & Comms campaigns that boost purchaser merchandise or services to prospects through multiple channels and therefore Make or improve a retail corporation’s brand name.
This EEA class celebrates initiatives demonstrating motivation to fostering a more inclusive Modern society, office, or Group via productive and impactful interaction techniques.
FH PL felt it correct to participate in the challenge pro-bono, in influence aiding Get an viewers equal to fifty% from the a person seeing apple iphone seven launch Are living.
Trusted influencers shift the dial. They set the agenda and bring other audiences as well as them. Creating the ROI of influencer relations is notoriously tough; on the other hand, Those people initiatives that Evidently show a strategic and powerful utilization of digital media and communication will triumph On this EEA category.
AfterShokz, an ground breaking headphone manufacturer, desired to start inside the Nordics and maximise recognition to take on additional founded brand names. Turning faraway from a conventional PR technique and instantly partaking jogging and cycling influencers throughout many channels, a get to of 7 million was achieved.
An ad having a twist on what Anyone was talking about, utilizing the rate stage as an active A part of the Innovative execution. The advert gave individuals a very good reason to travel to Los Angeles, and went viral in social media all by alone. It absolutely was Are living in just 24 several hours following the thought was conceived.
As payments turn out to be digital, less people carry funds. This has an effect on homeless people that increase dollars by providing the Hus Forbi newspaper in the streets of Denmark.
Brau Union Österreich (BUÖ) has established alone the purpose of creating the very best beer culture for the longer term and likewise of taking up each of the social and ecological problems get more info involved.
Along with the training sector struggling with escalating worries, it has never been a lot more urgent to speak the best of these twin sectors. This EEA class rewards the ideal of communications from the science and training industries.
The campaign highlighting honesty, mutual respect and cultural change in means we work, enabled the company to attain a fresh document of Misplaced-Time Injury Totally free overall performance.